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Our brands

Suzuki

WAY OF LIFE !

SUZUKI by CFAO: A vehicle partnership enhanced since 2011 by the Motorcycle and Marine ranges

The CFAO Automotive partnership with SUZUKI began in 1995, and has since expanded to cover much of Africa: Burkina Faso, Cameroon, Congo, Gabon, Gambia, Guinea, Guinea Bissau, Equatorial Guinea, Madagascar, Malawi, Mali, Mauritania, Niger, the Democratic Republic of Congo, the Central African Republic, Sao Tomé & Principe, Senegal, Tanzania and Chad. In 2011, we also became official distributors for the SUZUKI Motorcycle and Marine ranges in Congo, Gabon, Ghana, Guinea and São Tomé & Principe.

We market a broad range of Suzuki vehicles: city cars and saloons (New Alto, Celerio, Swift Dzire, SX4 Saloon, Sx4 Hatchback and APV GLX), 4x4s and SUVs (Jimny and Grand Vitara), utility vehicles (APV Panel Van and Carry Pick-up), an extensive choice of two-stroke and four-stroke outboards, and a selected range of strong, economical motorcycles suitable for African conditions.

In all our operating countries, we offer our customers a comprehensive local sales and after-sales service network, as well as dedicated points of contact for sales, maintenance and spare parts.

It was in 2003 that CFAO signed the contract to import and distribute the Suzuki brand in Senegal. Sales took off immediately, driven by the famous 4x4 Vitara at the head of an expansive range packed with winning models like the 4x4 Jimny, the Celerio, Swift and SX4 saloons, and the APV utility vehicles. Having rapidly gained a reputation as extremely reliable and fuel-efficient vehicles needing few spare parts, the Suzuki range attracted the most demanding customers, often in the face of stiff competition. Confident in the future of the brand, CFAO SENEGAL took the decision to invest in a new building in Dakar, to be opened in 2013.


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A diverse product range

The origins of SUZUKI date back to 1909, when the company manufactured weaving equipment for the textiles industry. Its enviable reputation in motorcycles dates from 1952, and SUZUKI entered the car market in 1955, to be followed by utility vehicles and marine engines. Since the 1970s, this Japanese manufacturer has marketed an increasingly diverse choice of small vehicles offering excellent value for money, and ranging from city cars to multipurpose 4x4s. As the first compact 4x4 in the market, the Jimny has proved to be a model of drivability, reliability and technical performance, and has been a firm favourite for more than 40 years!

Sporting spirit and high quality

The experience and technological expertise of SUZUKI has established this Japanese manufacturer as one of the most popular in the world. With efficient 4x4s, stylish cars, high-performance motorcycles, elegant scooters, powerful quad bikes and economical outboards, all SUZUKI products offer the same qualities of exclusivity, sporting spirit and performance. From the World Rally Championship to Moto GP, SUZUKI is a powerful player in motorsport. In motocross, SUZUKI has the honour of being the brand that has won more World Championships than any other.